White Label Prediction Markets

Launch a fully branded prediction market on your platform and give your users a new way to trade. You own the brand, the user relationship, and the revenue from day one.

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200+

Platforms Launched

10M

Registered End Users

$2T

Total Volume Traded

Shift Markets Prediction Markets Screenshot

Prediction Markets Built For Your Brand

Full white label customization means your brand, your domain, with users never leaving your ecosystem

Configurable market categories across crypto, finance, macro, sports, and politics

Integrated operator back office to create markets, manage positions, and control fee structures

API-first architecture syncs in real time with your existing platform, KYC, and balance systems

Everything You Need to Run Prediction Markets

Shift’s prediction market platform is built for operators who want full control without full complexity. From liquidity aggregation to market settlement, every component is designed to get you live fast and keep you profitable.

Configurable Markets

Define exactly which events your users can trade — crypto, finance, macro, sports, or politics. Filter by category at the adapter level to stay within your regulatory scope.
Aggregated Liquidity

Connect to Kalshi, Polymarket, and other sources out of the box. Apply markups, configure fees, or add yourself as a liquidity provider. STP and B-book hedging both supported.
Operator Back Office

Create and settle markets, monitor live trading activity, control fee structures, and manage user positions, all from a dedicated operator dashboard.

Configurable Markets

Define exactly which events your users can trade — crypto, finance, macro, sports, or politics. Filter by category at the adapter level to stay within your regulatory scope.
Aggregated Liquidity

Connect to Kalshi, Polymarket, and other sources out of the box. Apply markups, configure fees, or add yourself as a liquidity provider. STP and B-book hedging both supported.
Operator Back Office

Create and settle markets, monitor live trading activity, control fee structures, and manage user positions, all from a dedicated operator dashboard.

Why Operators Are Moving Now

Prediction markets are one of the fastest-growing segments in financial markets and the numbers make the case better than anything else. The operators who move first will own the category.

$50B+ in Trading Volume

Prediction markets generated over $50 billion in trading volume in 2025, making it one of the fastest growing segments in global financial markets.
130x Volume Growth

From early 2024 to late 2025, prediction market volume grew 130x. This is a trajectory that mirrors the early days of crypto derivatives.
150x MAU Growth

From a few thousand participants to over 600,000 monthly active users in under two years. The audience is here and it’s growing fast.

$50B+ in Trading Volume

Prediction markets generated over $50 billion in trading volume in 2025, making it one of the fastest growing segments in global financial markets.
130x Volume Growth

From early 2024 to late 2025, prediction market volume grew 130x. This is a trajectory that mirrors the early days of crypto derivatives.
150x MAU Growth

From a few thousand participants to over 600,000 monthly active users in under two years. The audience is here and it’s growing fast.

White Label Prediction Market FAQs

What is a white label prediction market?

A white label prediction market is a fully branded event-based trading platform built on third-party infrastructure. Operators launch it under their own brand and domain without building technology in-house. Users trade on real-world event outcomes across categories like crypto, finance, politics, and sports.
How do prediction markets make money for operators?

Operators earn revenue through spreads and fees on every trade. With Shift’s platform, operators control their own fee structures and apply markups on aggregated liquidity. Revenue generates from day one without requiring operators to manage their own liquidity book.
Can I launch a prediction market without building technology in-house?

Yes. Shift’s white label platform is fully built and configurable, integrating directly into your existing infrastructure via API. No in-house development is required for the core platform, liquidity connections, or back office. Shift’s team supports operators through every stage of launch.
How long does it take to launch a prediction market?

Most operators go live in weeks. The platform is API-first and integrates with your existing KYC, balance management, and user management systems, significantly reducing implementation time compared to a custom build.
What types of events can users trade on?

Operators can enable crypto, finance, macroeconomics, politics, and sports markets. Categories are configurable at the adapter level, so operators activate only the event types that fall within their regulatory scope.
What liquidity sources does the platform connect to?

The platform aggregates liquidity from Kalshi, Polymarket, and other sources. Operators can add themselves as a liquidity provider, apply markups, and choose between STP and B-book hedging based on their risk management preference.

White Label Prediction Markets

Prediction Markets Built For Your Brand

Everything You Need to Run Prediction Markets

Configurable Markets

Aggregated Liquidity

Operator Back Office

Configurable Markets

Aggregated Liquidity

Operator Back Office

Why Operators Are Moving Now

$50B+ in Trading Volume

130x Volume Growth

150x MAU Growth

$50B+ in Trading Volume

130x Volume Growth

150x MAU Growth

Want to see the Shift Platform in action?

White Label Prediction Market FAQs