Get answers to your questions about Shift.

Shift Markets

What products and services does Shift Markets offer?

Shift Markets offers a variety of products and services including white label crypto exchange software (frontend and backoffice), crypto derivatives trading, crypto lending vaults, crypto payment processing, forex brokerage solution, and comprehensive regulatory support.
What kinds of businesses does Shift Markets serve?

Shift Markets partners with financial institutions, fintech companies, crypto exchanges, FX brokers, and many other platforms seeking to integrate digital assets into their offerings.
How does working with Shift Markets differ from building my own technology?

Shift Markets’ white label solution offers a faster launch time, full control of your liquidity, ongoing support, world-class security, and a turn-key solution compared to building your own platform.
What is a white label platform?

A white label platform is a customizable solution created by one company but rebranded and used by another company as their own product. It allows businesses to offer software services without having to build them from scratch.
How long does it take to launch an exchange with Shift Markets?

An exchange can be launched within weeks, depending on the level of customization and integration required.
Can Shift Markets help me get the necessary crypto licenses?

Yes, Shift Markets has an in-house legal team that will help you get licensed and ensure your business stays compliant in relevant jurisdictions.
Does Shift Markets provide post-launch customer support?

Yes, Shift Markets offers 24/7 post-launch support, ensuring your platform operates smoothly and securely.

Shift Platform

What is the Shift Platform?

The Shift Platform is a fully customizable white label crypto exchange solution, combining a front-end interface, extensive back office controls, and flexible engine for spot and derivatives markets.
What assets can be traded with the Shift Platform?

The Shift Platform supports digital asset and FX trading, including crypto spot and derivatives. This includes 40 different assets and over 200 pairs with those assets on the spot side.
Will my exchange be customizable?

Yes, Shift Markets offers extensive customization options for your front end. With our white label solutions, you have full control over the branding, design, and user interface of your platform.
Can I use my own liquidity providers?

Yes, unlike many other white label exchanges, the Shift Platform offers freedom and flexibility, not locking you into any single liquidity provider.
Does the Shift Platform integrate with other technologies?

Yes, the Shift Markets platform is designed for seamless integration with existing blockchains, financial systems and third-party technologies through our Integrations Hub.
Does the Shift Platform support mobile trading?

Yes.
Can I get a free demo of the platform?

Yes, simply fill out the request a demo form and our team will contact you to schedule a demo.

General

What is a white label exchange?

A white label exchange is a customizable solution created by one company but rebranded and used by another company as their own product. It allows businesses to offer software services without having to build them from scratch.
Is it better to build my own exchange or use a white label platform?

Building requires years of development, security work, wallet engineering, liquidity integrations, and compliance tooling. A white label platform removes that burden. With Shift, operators get proven infrastructure and control over branding and configuration, cutting costs and deployment time.
How do I scale my exchange without rebuilding the entire platform?

Scalability depends on infrastructure that can handle rising order flow and user activity without redesigning the system. The Shift Platform is built for high throughput and manages hosting, optimization, and performance tuning so operators can grow without engineering new architecture.
Can a white label exchange support professional traders?

Yes. White label systems designed for institutional use offer low-latency APIs, stable market data, and high-capacity order handling. The Shift Platform supports both retail and institutional trading flows.
What compliance features should a serious exchange platform include?

Exchanges need KYC, KYT/AML monitoring, role-based permissions, audit logs, and reporting tools. The Shift Platform includes these features to help operators align with regional requirements while keeping onboarding efficient.
How do I offer both FX and crypto trading on the same platform?

You need multi-asset infrastructure that supports FX pairs, crypto spot, and derivatives under a unified system. The Shift Platform enables operators to serve traditional and digital markets from one environment.
What back office tools do I need to run an exchange smoothly?

A strong back office should handle user management, trading permissions, deposits, withdrawals, fees, reporting, and operational oversight. The Shift Platform provides these tools so operators can manage daily operations confidently.
How do exchanges stay competitive in this market?

Platforms that evolve with new asset listings, infrastructure upgrades, and product improvements remain competitive. Shift provides continuous enhancements, reducing the operator’s burden to maintain a development roadmap.
How can I reduce the operational cost of running an exchange?

Using a managed platform lowers costs tied to engineering, hosting, security, and infrastructure scaling. Shift consolidates these responsibilities so operators can focus on growth instead of maintaining complex tech stacks.
Why are FX brokers adding crypto trading to their existing business?

Crypto trading gives brokers new revenue channels, more deposit options, and access to client segments they can’t reach with FX alone. The Shift Platform supports this transition with flexible liquidity, multi-asset trading, and operational tools built for brokers entering digital assets.

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Shift Markets

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